Opinion
The Muskification of Meta
What a start to 2025 it’s been for progressive Social Media marketers! Mark Zuckerberg’s announcement that Meta will be going down the same path as
IMPORTANT: Changes to Meta Pixels & Optimisation Goals for Political & Social Issue advertisers
Meta is playing Scrooge, not Santa, with us this year. From January 2025, Political and Social Issues advertiser will no longer have access to “mid
Google Reverses Decision on Third-Party Cookies: What It Means for Campaigners
In surprising news, Google has decided to abandon its plan to eliminate third-party cookies from its Chrome browser. This decision, initially poised to revolutionise online
Analyzing the EP elections through a social media lens
The dust has now settled in the count centers as election results have come through. At home in Ireland, we sigh with relief that the
Lessons for Progressives from the EU Elections
The dust starts to settle in some count centres, while in others the plucky remaining few scratch around for final seats. At home in Ireland,
The Dublin Riots, from a Belgrade perspective: Shared experiences of disaffected youth and mental health
Marija writes: I know Dublin. Over the years I’ve spent a lot of time there and, after Belgrade, it’s almost a second home. So I
Don’t Flex in Texas
After almost 4 years of working together on civil society and political campaigns (and two attempted trips scuppered by the pandemic) I was finally able
Kill Your Data Darlings
I first heard the phrase “kill your darlings” from Stephen King, which gives it a particularly sinister edge. But the tough-love technique of reviewing your
Three Reasons Twitter was Wrong to Ban Political Ads →
https://medium.com/@clare_23030/three-reasons-twitter-was-wrong-to-ban-political-ads-79af6308ed7e When Jack Dorsey announced he was banning political ads on Twitter, I found myself uncomfortably sharing the view of those whose politics are usually
I worked at Facebook – here’s how to fix social media’s political ads problem
I know abuses have given online ads a bad name, but banning them isn’t the answer. My Op-Ed in The Guardian: https://www.theguardian.com/commentisfree/2019/dec/06/facebook-political-ads-social-media
Don’t just lock down, Look Up!
There are digital opportunities for progressive campaigners amid the Covid crisis “Now’s not the time to be political.”“We need to rally behind the government.”“Political point-scoring
When Should Campaigners Use a Facebook Group, Page or Profile?
Like it or loathe it, every campaigner knows they need to be on Facebook. And with almost 2.5 billion users worldwide, 1.6bn of them using